The Delectatech team

We want to democratise information in the Horeca sector with the aim of increasing the productivity of all its players through large-scale learning and knowledge that only an Artificial Intelligence system can generate.

The time has come for manufacturers, distributors and restaurateurs to stop making decisions based on intuition and start making them based on information.

Welcome to the era of Food Data.

In an environment as dynamic as foodservice, managers need a window through which to observe the market around them, understand what is happening in their areas of influence and establishments, and make urgent decisions based on more than just intuition. Motivated by this reality and with the aim of democratising information in the sector, in 2014 Xavier Mallol and Marc Guerrero founded Delectatech, a pioneering company in the field of Big Data and Deep Learning focused on the HORECA channel.

Like any innovative company in the data universe, their initial efforts were devoted to research. During the first five years, the team worked on creating a completely pioneering Artificial Intelligence engine capable of reading, understanding, and learning from any text related to catering and gastronomy in order to build the most comprehensive, reliable, and up-to-date census of establishments on the market.

Along the way, Delectatech has received various awards for its constant commitment to innovation in a sector as traditional as HORECA, using the latest advances in Artificial Intelligence. Among others, the company has been named ‘Best Startup in Retail’ by entities such as Calidad Pascual, IBM and Telefónica, as well as being recognised as one of the most innovative companies in fields such as NLP by several public institutions at both national and international level. All this has been possible thanks to the support of strategic partners such as the Basque Culinary Centre, the Alicia Foundation, Google and Microsoft.

In 2021, after a profound crisis in the sector caused by COVID and following several years of research and development, Delectatech launched Food Radar, the SaaS product that integrates all the power of Big Data and Deep Learning applied to the HORECA sector in a single point.

Currently, after several turbulent years worldwide, the company continues to grow and sees its dream of becoming the most reliable and comprehensive provider of foodservice data worldwide coming closer and closer.